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Department: Operations Support
Reports to: Director of Asset Management
Supervises: Used Equipment Coordinator(s)
Purpose:
Develops and implements plans and processes that increase used equipment sales, profit margins, and inventory turnover. Manages policies that involve valuation, reconditioning and wholesale.
Responsibilities:
Develops and manages all aspects of used equipment marketing within the organization
Develops, communicates, and executes a used sales process for the entire organization
Develops a measurable and consistent reconditioning policy for the organization
Maintains and creates all sales and finance programs for used equipment
Develops and initiates training and marketing strategies to support salesman development in the appraisal process.
Reports and maintains market information regarding used equipment values and trends
Develops all possible outlets for dispersal of used inventory which includes John Deere Remarketing services, wholesale markets, internet outlets, auctions, and trades with other dealers
Owns and communicates the metrics that involve aged inventory levels, used turnover and used equipment margins with the sales team
Assigns trade values to assist in selling new equipment while ensuring the profitable resale of used equipment
Participates in business activities to ensure positive customer experience.
Experience, Education, Skills and Knowledge:
5+ years used equipment management experience
Ability to speak and write effectively one-on-one and within a group
Ability to use standard computer applications such as Microsoft Office and internet functions
Familiar with John Deere and competitive products
Ability to analyze and interpret internal reports
High School Diploma or equivalent work experience
Associates or bachelors degree preferred
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