Global Commercial Services serves millions of business customers around the world, from small businesses to large and global enterprises. We back businesses so they can do more business, with a mission to be the undisputed leader in financial and membership services while responsibly driving growth.

We deliver a broad range of payment and cash-flow solutions, including commercial card products, working-capital and supplier-payment solutions, and digital tools that help customers manage their financial and payment needs.

Within U.S. Small Business Marketing, our vision is to create breakthrough marketing that brings to life the indispensable value American Express provides to small businesses. The Director, Spend & Rewards Engagement will lead the strategy and execution of marketing programs that create new reasons for Small Business customers to engage with American Express. This leader will help customers discover and realize Membership value, increasing customer engagement, spending, and business growth.

The role leads a portfolio spanning personalized offer strategies, Membership Rewards, merchant offers, industry-focused marketing, strategic partnerships, and emerging customer-engagement opportunities. The Director will use customer insights, analytics, experimentation, and financial performance to identify growth opportunities, shape investment decisions, and continuously improve marketing outcomes.

This is a highly visible leadership role that requires more than strong marketing execution. The successful candidate will be an exceptional enterprise partner, performance marketer, and influential communicator who can align diverse stakeholders, shape strategic and capability roadmaps, secure support and investment, and translate complex opportunities into clear decisions and measurable results.

The Director will lead and develop a team of marketers and work across Finance, Technology, Marketing, Marketing Operations, Legal, Compliance, Investment Management, Analytics, Servicing, Business Development, Product, Membership Rewards, and Offers organizations. The ability to influence without direct authority and build trusted, productive partnerships across a highly matrixed company will be critical to success.

Responsibilities

Set the customer engagement strategy: Define how Small Business customers discover and act on new sources of Membership value, translating customer insight and business priorities into a clear roadmap.
Deliver measurable growth: Own performance across personalized offers, rewards, industry marketing, and strategic partnerships, with accountability for customer engagement, incremental spending, revenue, and return on investment.
Build the next generation of personalized engagement: Develop scalable strategies that connect customers with relevant offers, rewards, benefits, and business solutions based on their needs, behaviors, and business characteristics.
Influence enterprise priorities: Build alignment across Marketing, Product, Technology, Analytics, Finance, Servicing, Marketing Operations, Business Development, Investment Management, Legal, Compliance, Membership Rewards, and Amex Offers to secure decisions, investment, and delivery.
Lead a high-performing team: Set clear priorities and expectations, develop strong marketers and future leaders, and create a team that brings forward insights, recommendations, and decisions rather than updates alone.

Qualifications

The role is suited for a leader who is equally comfortable setting strategy, influencing senior stakeholders, developing strong enterprise partnerships, leading a team, and delivering measurable marketing performance.

Significant experience in marketing, growth strategy, customer engagement, loyalty, product marketing, performance marketing, general management, or a related discipline.
Demonstrated success delivering measurable customer and business growth through data-driven marketing strategies.
Strong performance-marketing experience, including setting business objectives, managing investments, measuring incremental impact, and optimizing performance.
Proven ability to influence senior leaders and drive outcomes across complex, highly matrixed organizations.
Demonstrated success building trusted partnerships across business, product, technology, analytics, finance, operations, and risk or control functions.
Experience leading complex, cross-functional initiatives that involve multiple stakeholders, dependencies, and decision-makers.
Strong strategic and commercial acumen, with the ability to connect customer needs, marketing performance, financial outcomes, and enterprise priorities.
Ability to translate data, research, and customer insights into clear business recommendations and actionable growth plans.
Strong written, verbal, and presentation skills, including the ability to simplify complex topics and influence executive audiences.
Experience defining forward-looking strategies and roadmaps, not only executing established programs.
Demonstrated experience leading, coaching, and developing teams.

Employment eligibility to work with American Express in the United States is required as the company will not pursue visa sponsorship for these positions.

At American Express, our culture is built on a 175-year history of innovation, shared values and Leadership Behaviors, and an unwavering commitment to back our customers, communities, and colleagues. From delivering differentiated products to providing world-class customer service, we operate with a strong risk mindset, ensuring we continue to uphold our brand promise of trust, security, and service.

As part of Team Amex, you’ll experience our powerful backing with comprehensive support for your holistic well-being and many opportunities to learn new skills, develop as a leader, and grow your career. Here, your voice and ideas matter, your work makes an impact, and together, you will help us define the future of American Express.

We back you with benefits that support your holistic well-being so you can be and deliver your best. This means caring for you and your loved ones' physical, financial, and mental health, as well as providing the flexibility you need to thrive personally and professionally:

Competitive base salaries
Bonus incentives
6% Company Match on retirement savings plan
Free financial coaching and financial well-being support
Comprehensive medical, dental, vision, life insurance, and disability benefits
Flexible working model with hybrid, onsite or virtual arrangements depending on role and business need
20+ weeks paid parental leave for all parents, regardless of gender, offered for pregnancy, adoption or surrogacy
Free access to global on-site wellness centers staffed with nurses and doctors (depending on location)
Free and confidential counseling support through our Healthy Minds program
Career development and training opportunities

For a full list of Team Amex benefits, visit our Colleague Benefits Site.

American Express is an equal opportunity employer and makes employment decisions without regard to race, color, religion, sex, sexual orientation, gender identity, national origin, veteran status, disability status, age, or any other status protected by law. American Express will consider for employment all qualified applicants, including those with arrest or conviction records, in accordance with the requirements of applicable state and local laws, including the California Fair Chance Act, the Los Angeles County Fair Chance Ordinance for Employers, and the City of Los Angeles’ Fair Chance Initiative for Hiring Ordinance. For positions covered by federal and/or state banking regulations, American Express will comply with such regulations as it relates to the consideration of applicants with criminal convictions.

We back our colleagues with the support they need to thrive, professionally and personally. That's why we have Amex Flex, our enterprise working model that provides greater flexibility to colleagues while ensuring we preserve the important aspects of our unique in-person culture. Depending on role and business needs, colleagues will either work onsite, in a hybrid model (combination of in-office and virtual days) or fully virtually.

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The below represents the expected salary range for this job requisition. Ultimately, in determining your pay, we’ll consider your location, experience, and other job-related factors.

Learn more about this Employer on their Career Site

Director - Spend & Rewards Engagement

Responsibilities

Qualifications