Feed Sales Representative - Cattle

The Intermediate Level Livestock/Lifestyle Product Specialist is focused on supporting and growing the livestock and lifestyle product portfolio. This position plays a key role in driving product demand, building strong dealer relationships, and delivering exceptional customer service. Ideal candidates are passionate about agriculture and animal care, and eager to develop technical expertise and market knowledge. 

Location: This is a remote (virtual) field-based sales position that must be located within the geographic territory of Southwest Missouri (Springfield, MO and Joplin, MO). Willingness to travel within this territory to gain insights into the region and understand prospects.  

Species focus:   Calling on producers primary focus being beef cattle to evaluate existing feeding programs, and to recommend and assist them with their nutritional programs.

Key Responsibilities: 

• Make 25+ farms and facilities visits each week to assess feeding programs and recommend solutions

• Drive sales by introducing new feed products to customers and supporting existing customers 

• Drive relationships with dealers and Purina experts 

• Lead educational events and demos to promote products and strengthen customer loyalty 

• Manage customer data and use analytics tools to deepen market knowledge 

• Collaborate with internal teams and stakeholders, participate in meetings and training, and share feedback for continuous improvement 

• Coordinate logistics and event materials with dealers and cross-functional teams 

• Grow and apply business and industry skills to execute sales plans and growth opportunities

• Pursue ongoing professional development and adapt to changing needs 

Qualifications: 

• Bachelor's degree in Animal Science, Agriculture, Agribusiness or related field strongly desired. 

• 3 to 5 years industry experience or farm experience equivalent to sales experience or education

• Ability to formulate feed related to Grass Cattle

• High internal drive, a natural ability for relationship building, and leadership in a team environment.

• Solid understanding of the industry, sales practices, or Purina products

• Proven ability to build relationships and network to grow business

• Strong sales drive with experience making frequent customer calls

• Skilled in problem-solving and independent decision-making

• Excellent communication, organization, and time management skills

• 5-10% overnight travel plus daily travel in assigned geography.  

Competencies & Other Skills  

• Demonstrate agility, integrity, and professionalism while adapting to changing market conditions and navigating a matrix-reporting structure. 

• Exhibit excellent verbal and written communication, strong organization, and effective time management. 

• Show high internal drive, relationship-building ability, and leadership in team environments. 

• Make multiple daily sales calls to customers and prospects. 

• Engage in on-farm interactions, including animal evaluations, in all weather conditions. 

• Network within the industry to connect producers and build business relationships. 

• Lift and carry up to 50 pounds. 

• Deliver effective public speaking presentations. 

This is a sales role that is compensated with a target mix of base salary plus commission. Base salary is dependent upon experience/tenure and generally ranges between:

$59,000 - $73,000

Target bonus is: Fifteen Thousand

In most cases, candidates offered employment can expect to be hired at a pay rate near the middle of our salary ranges.